HALF of all LOCAL searches are performed on a mobile device.
But what does ‘mobile marketing’ mean? Is it SMS (text message) marketing? Mobile apps? QR Codes? Mobile websites? Mobile ads? A way to connect online and offline advertising?
YES… and “it depends”
Throwing time and money at mobile marketing tactics and technologies without determining which are right for your business won’t get you very far. You have to have an honest look at your goals, how your customers interact with your product or service, the demographics of your market and your current marketing mix.
Blasting your customer list with unexpected text messages is a “no-no”. Mobile apps can be very expensive, how do you measure success? QR codes will get people from offline to online but what then? The considerations go on and on and no single solution fits every business.
You know you need the business we know how to get it for you. We’ll walk you through a step by step evaluation of which tools work best to achieve your goals.
